Aerial photographer Fiona Lake is a professional photographer with more than 30 years of experience specializing in agriculture.
But her other skill has really boosted her credibility: public speaking. The secret?
She gives drone conference talks that are engaging and fresh, and conference organizers want more of them. In Part 2 of a 4-part interview series with Lake about speaking at conferences, Lake shares what makes a compelling drone conference talk. Drone talk Part 1? Last week, Lake shared how to get booked to speak at drone conferences drone talk the first time.
Read her insightsand check back next week for Part 3 — how to get paid to speak at drone conferences. A better presentation stands out because it is unique. This requires risk taking and challenging the status quo — so courage is essential!
How to give a great drone conference talk (and get invited back next year)
Of course, courage should not drone talk confused with fearlessness. FL: Content is always king or queen but originality, honesty and personality ensure maximum impact. Slick drone talk and sophisticated videos are often used to pad out time and cloak a lack of substance. FL: Every audience deserves at least some content that has been tweaked to specifically suit them drone talk introduce something new. My goal is to impart at least one thing that each attendee takes away and uses to the extent that it changes their business or life to a useful degree.
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I always aim to be thought provoking. People in formal leadership positions often play it so safe their talks are mind numbingly bland, whereas independent operators have the freedom to poke sticks up logs and raise drone talk others may hesitate to discuss publicly.
I always love when people say something a little more juicy or controversial even.
FL: Yes! Encourage people to fill in feedback surveys. DG: Totally! FL: I also take photographs at the conference and post comments on social media, because this can help encourage others to attend next drone talk. I connect via LinkedIn with conference organisers, speakers and attendees that I have things in common with, and drone talk to introduce people to one another.
In person events drone talk all about communicating and the drone talk time can be even more useful than the sessions. Make conference speaking a collaboration, a partnership. I treat it like any other business relationship. Is there any additional advice for getting invited to give a new talk at the same conference next year?
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FL: Being invited back means organisers drone talk faith that you will be able to deliver unique content again. And I like challenges.
FL: Also, the fundamentals of repeat invitations are of course being professional and giving attendees what they came for. Respond to queries promptly, supply the requested pic and bio early. Discuss potential issues well before the conference is on.
DG: Any other tricks to making conference organizers like you enough to invite you back? FL: Value-adding helps.
Add conference details to your website or blog and send drone talk social media posts to boost publicity. Engaging with the conference social media s. Other recommendations include attending other conference sessions, asking drone talk speakers conversation-starter questions and being available to be asked questions yourself, for the duration.
FL: Ultimately, conferences need diverse speakers to ensure repeat attendees. I enjoy returning as it feels like meeting up with old friends.
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How do cultural differences impact how you give a presentation? If in a country where self-promotion is viewed as self-important rudeness, then tone it down. In fact, we tend to laugh at self-importance. FL: I feel very fortunate to have been a speaker at a of the largest drone conferences in the world. But the most exciting thing has been repeat invitations. I never know if the most drone talk invitation will be the last and the mouse wheel has to keep smoking, but I make sure I appreciate every conference I attend.
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You have a great blog post on public speaking with practical tips on speaking at conferences and workshops. Come back next Friday for Part 3. If daily s are too drone talk, you can also subscribe to my weekly newsletter which rounds up posts drone talk these, right here:. Toggle Menu.
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Getting Started with Drones Part 3: Flying drones commercially? Lake has given drone conference talks across 4 continents — and been invited back.
Fiona Lake. Fiona Lake giving a presentation on Drones in Australian Agriculture. First Name. Last Name.
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